More Calls.
More Jobs.
More Revenue.
Stamp Electric came to Cannon Media looking to increase inbound calls and grow their customer base. Using a precisely targeted Google Ads campaign, we generated 39 total leads in the first month, with a 34.5% conversion rate and a cost per lead of just $46.60.
Our Strategy
We launched a tightly structured Google Ads search campaign targeting high-intent keywords related to electrical services, ensuring ads appeared for users actively searching for a local electrician. The campaign was optimized for both phone call and form submission conversions.
Key optimizations included:
• High-intent keyword targeting for local electrical services
• Conversion-focused ad copy
• Phone call tracking and optimization
• Continuous campaign monitoring and adjustments
First Month Results
113 Clicks
29 Phone Call & Form Submission Leads
10 Direct Phone Calls
39 Total Leads
$1,820 Total Ad Spend
$46.60 Cost Per Lead
34.5% Conversion Rate
Data That Tells a Story
Even with a relatively small traffic sample, a properly structured Google Ads campaign focused on high-intent search traffic can consistently generate qualified leads for local electrical service businesses. By targeting users actively searching for electricians and optimizing for conversions, the campaign produced steady inbound calls and a predictable lead flow for Stamp Electric.