Real, Drivable Growth
Blaine Window & Door came to Cannon Media during their slowest month looking to generate more inbound calls and leads. Using a highly targeted Google Ads campaign, we generated 104 total leads in the first month, with a 51% conversion rate and a cost per lead of just $16.15.
Our Strategy
We built a tightly structured Google Ads search campaign targeting high-intent keywords related to window repair, glass installation, and door repair. The campaign targeted homeowners actively searching for these services, ensuring the traffic consisted of potential customers ready to book.
Key optimizations included:
• High-intent keyword targeting for window repair and glass installation
• Conversion-focused landing page optimized for lead generation
• Phone call and form submission tracking
• Continuous monitoring and campaign optimization
First Month Results
209 Clicks
7 LSA Leads
49 Website Conversions
48 Phone Calls
104 Total Leads
$1,680 Total Ad Spend
$16.15 Cost Per Lead
51% Conversion Rate
$18,000+ Expected Revenue
Data That Tells a Story
Even during their slowest month, a well-structured Google Ads campaign combined with optimized landing pages and high-intent targeting produced 104 leads and a 51% conversion rate, approximately 30% higher than the industry average.